- Musical artist Drake signed a big deal for streaming with Caffeine, a live streaming community for entertainment, gaming, and sports fans.
Ninja and Drake broke Twitch’s viewership records in the past as both played Fortnite together which made headlines around the world. This was one of the biggest moments in Twitch history and was enjoyed by the viewers. This also promoted Fortnite and esports in general. Recently Drake signed a partnership deal with Caffeine to stream. This is very interesting because Caffeine, even though not one of the biggest streaming platforms, managed to sign someone like Drake into their ranks. Drake will use Caffeine to create content for several years. Caffeine has many different segments for steaming, and the major one is of course gaming.
What is Caffeine?
Caffeine is a live streaming community for entertainment, gaming, and sports fans. It’s a little bit different from other streaming platforms as it allows athletes, singers, gamers to stream. Caffeine was founded by Ben Keighran and funded 100 million dollars by 21st Century Fox, one of the biggest networks on the planet. Caffeine has partnership deals with League of Legends Championship Series and Dreamhack. As we have said before there are even athletes in Caffeine creating content.
— Caffeine (@caffeine) February 11, 2020
One of the most notable names is JuJu Smith-Schuster wide receiver for Pittsburgh Steelers. This deal is going to help Caffeine a lot. Drake is also known as a gamer and he even is the co-owner of 100 Thieves.
Of course, we currently do not have the financial details of this deal. Caffeine is on the rise and many streamers are trying it out also. One of the most notable names from the gaming industry is CaRtOoNz. He is known for partnering with H20Delirious and his streams are generally extremely fun to watch. This is another big step in the streaming wars, Drake signing with Caffeine will bring more attention to this streaming platform without a doubt. Drake will most likely be featured in the Ultimate Rap Battles, which was streaming on Youtube but since joined the Caffeine.TV.